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Polaris RZR Invites Celebrity Guests to Experience Off-Road Racing through New Star Car Program

Medina, MN (February 23, 2017) – Polaris RZR® today announced it has partnered with veteran racer and radio host Jim Beaver to create the new Polaris RZR Star Car program, which will give four celebrity guests a taste of off-road racing during select Best in the Desert races.


Beaver and action-sports start Jolene Van Vugt will take turns co-driving with a host of exciting celebrity guests in an IMG Motorsports race-modified 2017 Polaris RZR XP4 Turbo EPS, which can achieve top speeds of close to 100 mph. The identity of the first guest racer will be announced next week in advance of the first Star Car event at the Mint 400 in Las Vegas, March 2-5.


“We are excited to partner with Jim Beaver and Jolene Van Vugt to share this experience of a lifetime with celebrities new to off-road racing,” said Matt Boone, Polaris RZR Marketing Manager. “Jim and Jolene are great ambassadors for our brand. And we’ve invited celebrity racers who enjoy going big in everything they do – so we think they’re going to have an absolute blast.”


“I’m amped to race this all new Polaris RZR in Best in the Desert with my good friend Jolene this year,” said Jim Beaver, whose Jim Beaver Motorsports team will prepare and operate the Polaris RZR Star Car. “IMG Motorsports did an insane build on this RZR and we can’t wait to pull the cover off this car! I’m just as excited to announce our first guest driver for the Mint and I’m looking forward to bringing some other amazing guests along, too. It’s like my radio show: you never know who we’re going to have with us – you just know it’s going to be amazing.”


Beaver is an accomplished off-road racer and the host of the No. 1 action motorsport radio show in the world, the Down & Dirty Radio Show Powered by Polaris RZR, as well as its action sports spin-off, Project Action. Both popular programs are available as podcasts and via online streaming. The Down & Dirty Radio Show Powered by Polaris RZR also is in national syndication on radio networks across the United States as well as 500 networks in 177 countries on the American Forces Network. The Down & Dirty Radio Show Powered by Polaris RZR is available each Tuesday morning, while Project Action releases on Thursdays.


Van Vugt is one of the most accomplished female athletes in action sports today. The first female to backflip a full-sized dirt bike, she holds multiple Guinness World Records. A Canadian originally from London, Ont., Canada, Van Vugt has earned multiple championship titles, including becoming the first-ever Women’s Canadian Motocross National Champion. She also has a starring role in many motocross and stunt videos, including the Nitro Circusseries of videos and shows. Recently, she has shifted focus to racing side-by-sides in the Terracross Championship, and working in the television and film industry as a stunt performer.


In addition to the Mint 400, Star Car dates include:

  • Polaris RZR UTV World Championship, April 13-15, in Laughlin, Nev.
  • General Tire Vegas to Reno, presented by FOX, Aug., 18-19, in Las Vegas
  • Pahrump Nugget 250, presented by, Nov. 30 – Dec. 3, in Pahrump, Nev.


Celebrity racers for these dates will be announced leading up to the races.


The team’s participation in the four select Best in the Desert races will be documented in a series of online videos released throughout the season. Follow the Polaris RZR Star Car this season on Facebook, Instagram and Twitter at @PolarisRZR, and by using the hashtag #RZRStarCar and #RZRLife. Find Jim Beaver’s Down & Dirty Radio Show online at and through all podcasting channels.


The RZR Star Car is supported by:
Polaris RZR, General Tire, DirtFish, KC HiLiTES, Impact Race Products, Gibson Exhaust, HCR Racing, King Shocks, Summer’s Brothers, Rugged Radios, GMZ Wheels, Assault Industries, Down & Dirty Radio Show


About Polaris

Polaris Industries Inc. (NYSE: PII) is a global powersports leader that has been fueling the passion of riders, workers and outdoor enthusiasts for more than 60 years. With annual 2016 sales of $4.5 billion, Polaris’ innovative, high-quality product line-up includes the RANGER®, RZR® and Polaris GENERAL™ side-by-side off-road vehicles; the Sportsman® and Polaris ACE® all-terrain off-road vehicles; Indian Motorcycle® midsize and heavyweight motorcycles; Slingshot® moto-roadsters; and Polaris RMK®, INDY®, Switchback® and RUSH® snowmobiles. Polaris enhances the riding experience with parts, garments and accessories, along with a growing aftermarket portfolio, including Transamerican Auto Parts. Polaris’ presence in adjacent markets globally include military and commercial off-road vehicles, quadricycles, and electric vehicles. Proudly headquartered in Minnesota, Polaris serves more than 100 countries across the globe. Visit for more information.


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