September 18, 2012 (St. Paul, MN) – Duluth resident and long-time loyal blood donor Jon Nelson is now the proud owner of a new all-terrain vehicle (ATV), thanks to Polaris Industries Inc. (NYSE: PII) and a random drawing in a special promotion sponsored by Memorial Blood Centers. Throughout the month of July, volunteers who stepped up to give blood with Memorial Blood Centers became eligible to enter the Fishing for Donors campaign with a chance to win the Polaris ATV. Nelson was presented with the ATV during a recent ceremony celebrating the cause of blood donation held at Memorial Blood Centers’ headquarters in St. Paul.

“I know people say this all the time but, truly, I never win anything,” Nelson said as he accepted the ATV. “As a long-time blood donor, I know personally what my donation can do. I began giving blood with Memorial Blood Centers over 30 years ago. A good friend of my mother’s was undergoing cancer treatments and because my mom knew I had the same blood type as her friend, she asked me to donate. Helping out people like my mother’s friend continues to be my motivation to donate blood. Winning this Polaris ATV is a special bonus.”

Over 30 local hospital partners rely on Memorial Blood Centers to supply more than 2,000 units of blood every month—including throughout the summer when blood donations are typically low. Special promotions and give-aways—like the ATV from Polaris—can often be instrumental in encouraging blood donors to make a special effort to donate during this time.

According to Donald C. Berglund, Chief Executive Officer of Memorial Blood Centers, “In addition to the challenges we typically face during the summer, this July was truly extraordinary. Many donors extended their 4th of July holiday into the following weekend. And the severe flooding in the Northland temporarily closed three of our donor centers, canceled many blood drives, and deterred hundreds of donors from keeping their appointments. Yet loyal donors, like Jon Nelson, donated more than 10,000 units of blood in July—an achievement that wouldn’t have been possible without the generosity of Polaris Industries. We honor their corporate citizenship and look forward to continuing our richly rewarding partnership.”

“Everyone at Polaris is proud to support the mission of Memorial Blood Centers,” said Scott W. Wine, Polaris Chief Executive Officer.  “Personally, I am thrilled that our donated ATV was able to help generate such tremendous donations during the campaign.  In addition to enthusiastic donors like Jon, Polaris employees are the other heroes of this story,” Wine added.  “They have been enthusiastic blood donors since we hosted our first drive in 1997. Thirty blood drives and 114 gallons later, the number of donated units of blood still continues to grow year-after-year.  Employees at our Medina/Plymouth location, for example, recently tripled their donations over the previous drive, and our Osceola location held its first-time drive this past June. Over the years, we are incredibly pleased to have had the opportunity to work with Memorial Blood Centers to make such a profound difference in the lives of others and to give back to the communities in which we live and work.”

About Jon Nelson

Jon Nelson has been a Memorial Blood Centers blood donor since 1981, currently donating double red blood cells, typically three times a year. In February 2012, he donated his 99th unit of blood and joined a special group of 12-gallon blood donors. Jon is Executive Director of Duluth-based Residential Services Inc., a private nonprofit providing support to help people with physical and cognitive disabilities, and mental illness reach their fullest potential in whatever residential setting they choose to live.

About Memorial Blood Centers

Memorial Blood Centers has been saving lives for over 60 years as an independent nonprofit supplying life-saving blood to area hospitals and other partners throughout the U.S. Operating 11 donor centers and conducting hundreds of blood drives each month, Memorial Blood Centers also provides comprehensive testing and expert technical services as a national leader in transfusion medicine. For more information, call 888-GIVE-BLD or visit

About Polaris

Polaris is a recognized leader in the powersports industry with annual 2011 sales of $2.7 billion. Polaris designs, engineers, manufactures and markets innovative, high quality off-road vehicles (ORVs), including all-terrain vehicles (ATVs) and the Polaris RANGER® side-by-side vehicles, snowmobiles, motorcycles and on-road electric/hybrid powered vehicles. Polaris is among the global sales leaders for both snowmobiles and off-road vehicles and has established a presence in the heavyweight cruiser and touring motorcycle market with the Victory and Indian motorcycle brands. Additionally, Polaris continues to invest in the global on-road small electric/hybrid vehicle industry with Global Electric Motorcars (GEM) and Goupil Industrie SA, and internally developed vehicles. Polaris enhances the riding experience with a complete line of Pure Polaris apparel, accessories and parts, available at Polaris dealerships. Polaris Industries Inc. trades on the New York Stock Exchange under the symbol “PII”, and the Company is included in the S&P Mid-Cap 400 stock price index. Information about the complete line of Polaris products, apparel and vehicles accessories are available from authorized Polaris dealers or anytime at